Principles of Retailing (MRKG 1302)

Term: 2014-2015 Spring

Faculty

Pamela C HamiltonShow MyInfo popup for Pamela C Hamilton

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Schedule

Mon-Tue-Wed-Thu-Fri, 6:00 AM - 6:50 AM (1/20/2015 - 5/14/2015) Location: *

Description

Introduction to the retailing environment and its relationship to consumer demographics, trends, and traditional/nontraditional retailing markets. The employment of retailing techniques and the factors that influence modern retailing.