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Course Information

Introduction to Advertising (COMM 2327)

Term: 2020-2021 Summer

Faculty

Laronda M Bailey
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Schedule

Mon-Tue-Wed, 11:30 AM - 2:30 PM (6/1/2021 - 7/1/2021) Location: MAIN

Description

Fundamentals of advertising including marketing theory and strategy, copywriting, design, and selection of media